DIary of a Mad Clad Stylist

Foreigner

2012-01-18T12:22:00.000-08:00

I rate this shoot an "F" for FOREIGNER & FUN!!! It was a great day with great guys that love what they do. Nothing beats the moment when "I want to know what love is" starts playing during the shoot and my assistant, Gettys and I have an impromptu prom dance on set......CLASSIC!

Peroni's Fashion Week Event at Luma

2012-01-18T12:03:00.000-08:00

Fused Fashion was approached to co-sponsor a fashion week event at Luma in Winter Park. We sourced Fall/Winter looks from Joy Cioci to display at the event as well as had the models showcase a short video we filmed on iPads.

Jane Layne Events Presents - PERONI Fashion Week Party 2011 from Eyesview Media on Vimeo.

Orlando Wedding - January 2012

2012-01-13T11:22:00.000-08:00

Orlando Magazine - October 2011

2012-01-13T11:20:00.000-08:00

Shimmer & shine for Orlando Magazine's Fall fashion spread

La Petite Magazine - Winter Issue

2012-01-13T11:09:00.000-08:00

One word. SNOW. ok, maybe two.....SNOW. FLORIDA.....Photographers April and Ken created a snow scene in their studio fit for these fashion forward winter princessess. You can view the BTS video below. Thank you to my assistant Farhana Khan.....Interns Sophia Roe & Brittany Hayes.

Winter Style from Kinzie + Riehm on Vimeo.

PDN Online posted a great writeup of the shoot:
Kinzie + Riehm Shoot for La Petite Magazine

La Petite Magazine - Fall Issue

2012-01-13T10:51:00.000-08:00

These sporty tots get physical in casual day looks for La Petite Magazine. Shot by Kinzie + Riehm

Playground Magazine - Winter Issue

2012-01-13T10:38:00.000-08:00

Fused Fashion contributed to a very fun issue for the holidays. We had amazing mini models styled in fun festive holiday looks for Playground's fashion spread and our Fused Fashion Report involved a modern rocker makeover with Mr. Richard that was also featured on Fox 35.

Modern rocker make-over: MyFoxORLANDO.com

Playground Magazine - Summer Issue

2012-01-13T10:00:00.000-08:00

Check out our boogie down, groovylicious stylings in Playground Magazine's Summer Issue. We also have a fun spin on summer suits for your tots in the Fused Fashion Report, ya dig?

Playground Magazine - Fall 2011

2012-01-13T09:55:00.000-08:00

Our spread in Playground Magazine's fall issue.

Orlando Style - October Issue

2011-11-22T08:07:00.000-08:00

Neiman Marcus Christmas Book

2011-10-18T21:22:00.000-07:00

You can officially declare today the start of your holiday shopping with the debut of the 2011 Neiman Marcus Christmas Book. Holding to their signature tradition since its first publication in 1926, the Christmas Book offers a refined selection of gifts as well as a grouping of fantasy gifts for those imaginative givers.

Our FUSED FASHION FANTASY GIFT selection for 2011....

The ASSOULINE CUSTOM-BUILT LIBRARY

An entire room designed by the publishing house. 250 current and vintage volumes in the genre of your choice, which of course would be FASHION!

View THE CHRISTMAS BOOK

Rickie Fowler & Lexi Thompson for Puma

2011-10-06T08:18:00.000-07:00

Any day I'm required to rock my Puma Fused Fashion inspired hi tops on set is a good day...

Location: Trump International
Client: Puma
Photographer: Robert Snow
Stylist: Tammara Kohler
Hair & Makeup: Sunha Julie Fajardo

Nicola's Pop Up Shop

2011-10-05T12:31:00.000-07:00

Nicola's Pop Up made its debut on fashion's night out and was designed by Gage|Clemenceau Architects. The temporary space featured samples from Nicola Formichetti's work at Mugler, pieces of wardrobe from the Gaga archives available for purchase as well as custom tees and jewelry. The store made several transformations in it's 2 week post on Walker street. Nicola often made daily rounds and gave his steady following of Nicopandas a glimpse of him in action. I particularly enjoyed the eye candy of the space, the experience of having several conversations with him, being styled in Mugler and getting my nails done Gaga style by her personal nail tech.

"NICOLA's": And so it begins... from Nicola's on Vimeo.

CURRENT EVENT at Neiman Marcus

2011-09-22T10:08:00.000-07:00

Spend a minimum of $350 and receive an exclusive Rachel Zoe clutch as your gift with purchase.

Here are some on trend pieces on Fused Fashion's eye...

Splash of Red:

Parker silk blouse $198

Notte by Marchesa draped dress $725

Splash of leather:

Tibi leather lapel tuxedo jacket $497

Robert Rodriguez puff sleeve trench $1495

Splash of Shimmer:

DVF sequin dress $765

Vera Wang metallic caged sandal $450

Orlando Style Magazine - September Issue

2011-09-17T11:10:00.000-07:00

Southwest Ad

2011-08-11T20:35:00.000-07:00

Southwest Ad shot in studio....no models needed, these guys were the real deal in their profession and were as warm and friendly as the lovely photo, captured by Preston Mack, suggests.

La Dolce Vita

2011-08-11T20:24:00.000-07:00

In celebration of Italian cinema, Fused Fashion paired up with Peroni to promote their Dolce Vita campaign at a local event in Orlando. Nu Visions Photography shot the promos for the event and we pulled from local boutiques to create cinematic looks from that era.

Dance Fever

2011-08-11T20:11:00.000-07:00

Krizia is a professional dancer transitioning to the next step in her career. The concept for the shoot was to capture a moving image with sharp, effortless style.

Missoni for Target

2011-08-08T06:30:00.000-07:00

Missoni for the masses with 400 pieces slated to hit Target stores September 13th - October 22nd. See our FUSED FASHION FAVORITES from the collection below:

See more from the LOOKBOOK

Get more out of Fused Fashion

2011-07-27T09:50:00.000-07:00

Do you Instagram? Do you Tumbl? Find us on both for more visual stimulation.

Estee Lauder Dream Event @Neiman Marcus

2011-07-26T08:10:00.000-07:00

July 31st - August 10th

Participate in the Estee Lauder Dream Event exclusively at Neiman Marcus and spend a minimum of $60 to receive your gift with purchase. I can already think of over 100 uses for the metallic tote, carrying the latest issue of The Book would definitely be one of them.

Dwight Howard for ESPN Magazine

2011-07-20T08:29:00.000-07:00

ESPN Mag came into town to conduct and document a twitter experiment with Dwight Howard. I spent the day rolling with his entourage making sure he looked good in all of the different setups, managed to squeeze him into some Michael Kors and Versace.

Read the full article

cPRIME with Alex Rodriquez & Dwight Howard

2011-07-06T17:38:00.000-07:00

Peroni's Dolce Vita Event @One80 Amway Center

2011-07-06T17:16:00.000-07:00

Joy Cioci dress
Available at Tuni

Leopard bikini top, $74
Pleated skirt, $218
Available at Tuni

Sheer kaftan, $590
Available at Tuni

Pink Tartan white embellished top, $595
Available at Saks Fifth Avenue

Bandeau bikini top, $72
Joy Cioci sheer pant
Available at Tuni

Pink Tartan dress, $595
White & Black shirt, $180
Available at Saks Fifth Avenue

Animal print dress, $545
Available at Tuni

Black & White jacket, $192
Available at Tuni
Black short, $176
Available at Saks Fifth Avenue

Neiman Marcus & Rachel Zoe's Interactive Challenge

2011-06-29T14:07:00.000-07:00

Neiman Marcus & Rachel Zoe have combined forces to create the perfect fashion storm for the masses offering affordable couture and a chance for you to play stylist.

Enter for the opportunity to win a meet and greet with Rachel Zoe and Ken Downing, Neiman Marcus Fashion Director, in LA with an added $2,500 gift card to Neiman Marcus

Enter Oh So Zoe!

Here are our Fused Fashion Favorites from the collection:

Orlando's Power Couple - Mark & Josie Nejame

2011-06-20T20:09:00.000-07:00

I was asked to style this power couple's look for Orlando Magazine's 50 Most Powerful Issue. I am very happy with the final image, the photographer, Norma Lopez Molina captured the beauty of their regal and approachable nature.

Behind-the-scenes: Full shot of Marchesa caftan dress

Publix Summer Advertorial

2011-06-10T16:16:00.001-07:00

The concept for the advertorial was everything a cool southern florida summer should be: easy, breezy, effortless and laid-back.

Surfer on set...

Getting some sun in between my sunrise and sunset shots.

Snap! Fashion Show

2011-05-17T14:14:00.000-07:00

A Brilliant Lie photoshoot

2011-03-30T15:53:00.000-07:00

Wardrobe provided by Urban Outfitters

In the studio with Lisa

2011-03-29T21:06:00.000-07:00

Article Archives

2011-02-19T14:14:00.001-08:00

These are tears from times past when I used to write about fashion.

Orlando Magazine January 2011 Cover

2011-02-19T14:07:00.001-08:00

Orlando Wedding feature & Orlando Magazine fashion spread

2011-02-19T13:54:00.001-08:00

Nejame Holiday Photos

2010-12-23T06:39:00.000-08:00

Photographer: Carolyn del Corso Photography
Styling: Fused Fashion
Makeup: Sunha Julie Fajardo
Hair: Jessica Olson

Can't really call it work when you're dealing with such a lovely family. We had too much fun that day with the balloons and the vintage inspired looks for this incredibly iconic family.

Behind the Scenes

Playground Magazine - Winter Issue

2010-12-12T18:27:00.001-08:00

Orange Appeal Magazine - October

2010-11-09T07:15:00.000-08:00

It is always great to see coverage of local creatives. Three designers were chosen to be featured in Orange Appeal as part of the Emerging Designer contest for Winter Park Fashion Week 2010. My part was to make the designer selections featured in the magazine as well as complete the look with accessories pulled from local Winter Park boutiques.

Central Florida Lifestyle - November 2010

2010-11-09T07:13:00.000-08:00

HBO's True Blood Fangbanger's Ball

2010-11-09T07:00:00.001-08:00

It's that time of year again for HBO's True Blood to make its way to Orlando. Master artist Sunha Julie Fajardo from Art of Beauty was commissioned to body paint 2 female models and I was given the task of outfitting their "accessories", two vampire boys dripped in leather. Headpieces and female cuffs designed by Giovanni F.

Twenty-Four Seven | Style House Runway Shoot

2010-11-07T18:10:00.000-08:00

Park Avenue Fashion Week
Photographer: Josh Lyons
Wardrobe Styling: Fused Fashion
Makeup: Art of Beauty by Sunha
Hair: Salon Zizou

Winter Park Fashion Week

2010-11-07T16:11:00.001-08:00

Runway looks from the Twenty-Four Seven | Stylehouse Show
Styled by FUSED FASHION

Mad Men Family

2010-11-07T15:58:00.000-08:00

This family chose a nostalgic approach to their family photos. It was an early morning on their beautiful estate and the weather could not be better to accommodate their Holiday attire. Here are some iphone shots...

Nike Jordan - Dominate Another Day

2010-11-07T15:41:00.000-08:00

Shot in Miami this campaign has a lot more to unfold so I will be updating soon...

Golf Digest - Paula Creamer

2010-11-07T15:37:00.000-08:00

Fused Fashion styles the Peroni Blue Event

2010-11-07T15:27:00.000-08:00

In celebration of Winter Park Fashion Week 2010, Peroni sponsored a Blue party at Luma on Park. Models were styled from a selection of Winter Park boutiques.

SNAP! at SIP

2010-11-07T15:07:00.000-08:00

Models took turns projecting SNAP! fashion photography images and video on each other.

Close up video projection.

Body painted frame for projections.

Full body video projection.

Body painting, Makeup & Hair by Sunha Julie Fajardo ART OF BEAUTY

Fused Fashion "On Location" projection on SNAP! creator and founder Patrick Kahn.

Planet Hollywood Merchandise

2010-11-07T15:04:00.000-08:00

This campaign focused on using Planet Hollywood merchandise, specifically tees to give buyers a taste of fame. Shot in Orlando with local models and extras.

Macho Martial Arts

2010-10-07T16:06:00.000-07:00

I was fortunate enough to be brought on an amazing project with Macho Martial Arts spearheaded by Chris McEniry
I would say the concept was strongly executed judging by one of the sample storyboards below. Originally we were tied to the idea of presenting the "hero" character in a sharp suit...the idea evolved into a more approachable street look for the "hero" that proved consistent with the brand.

HERE is a great write up of the project with added photos and video.

Fashion's Night Out - Neiman Marcus Orlando

2010-09-17T17:43:00.000-07:00

Fused Fashion partnered with Neiman Marcus Orlando to create model vignettes representative of all the fashion capitals...NY/LA/PARIS/LONDON/MILAN/TOKYO.
We were also on hand to produce the entertainment for the evening which include double koto players in "Tokyo", Street Sauce in "LA" and Mark Russell performing in the entry.

<a href="http://www.linkedtube.com/UrSTf4jngXQ9a197ae51500347b989f926b7faad787.htm">LinkedTube</a>

Orlando Home & Leisure - September Issue

2010-08-30T11:37:00.000-07:00

Playground Magazine's Fashion Issue

2010-08-22T18:09:00.000-07:00

Fused Fashion adds contributing fashion editor for Playground Magazine to the resume. The Fall 2010 issued was pushed through in a month...which meant lots of shoots with little time.

Emerging Designer Contest

2010-08-02T13:52:00.000-07:00

You can access the application and requirements under the Emerging Designer tab on www.parkavenuefashionweek.com

Birkenstock Campaigns

2010-08-02T08:08:00.000-07:00

It's always a fun project when I get to work with Amy Guip...you can read more on the project's recognition HERE as well as on WWD

Orlando Leisure - August

2010-07-31T11:08:00.000-07:00

Orlando Weekly BEST OF issue

2010-07-18T14:26:00.000-07:00

This was a fun day of shooting several hot date spots all over Orlando that were listed in each Orlando Weekly BEST OF category...
I pulled wardrobe from DECHOES & TWENTY-FOUR SEVEN

FUSED FASHION listed as an Ultimate Indulgence

2010-07-18T14:20:00.000-07:00

Orlando Home & Leisure highlights Fused Fashion's PAMPER ME package with a focus on fashion that includes a day of style assistance and pampering.

Orlando Home & Leisure July 2010

2010-07-18T14:16:00.001-07:00

It's a cool, cool summer...

2010-07-06T22:31:00.000-07:00

Daddy Dearest - Playground Magazine

2010-07-06T22:21:00.001-07:00

The Replicant

2010-06-18T10:15:00.000-07:00

An otherworldy approach to fashion.

MORE VIDEO

In' Campaign

2010-06-08T20:47:00.000-07:00

Downtown Orlando Business Bureau
1 min. video spot to attract new business to the city of Orlando.
Director: Christopher McEniry
Agency: Evolve
Creative Director: Janessa Gursky
Editor: Zachary Scheffer
Styling: Fused Fashion
Hair & Makeup: Kristen Nugent

DOBB - In' Campaign from Chris McEniry on Vimeo.

Orlando Home & Leisure June 2010

2010-06-01T15:41:00.000-07:00

Old Hollywood

2010-05-25T14:32:00.000-07:00

Home on the range

2010-05-25T09:00:00.000-07:00

Forever XXI & HTG81 Fashion Show

2010-05-25T08:52:00.000-07:00

SNAP! MODA FASHION

2010-05-25T08:41:00.000-07:00

SNAP! Orlando is a 4 day photography event that celebrates the art of the photograph. Fused Fashion presented and styled the SNAP! MODA Installation on Saturday 5/22. The fashion installation included the works of Sinisha Nisevic, Chris Weeks & Anna Moller.

Mother's Day Cover - Orange Appeal

2010-04-26T21:22:00.001-07:00

Hard Rock Couture Tee

2010-04-26T21:09:00.001-07:00

The Hard Rock Couture Tee campaign claims space in every Hard Rock Cafe all over the world.

Frito Lay

2010-04-26T20:49:00.000-07:00

Potato Farmers in Florida? Frito Lay was launching their "from farm to store" campaign that featured their top farmers across the country. I was called on for the print assignment that was going to be recreating lighting that convinces the viewer that these guys really ARE standing in a field. The farmers featured in their national commercial were just some of the 30 farmers that were being featured on in-store displays in their particular regions.

Orlando Home & Leisure - May 2010

2010-04-26T20:42:00.001-07:00

Playground Magazine - Spring Issue

2010-04-26T20:31:00.000-07:00

Eco Fashion - Orlando Home & Leisure

2010-04-26T20:19:00.000-07:00

The Cover that could

2010-04-26T20:11:00.000-07:00

The cover image below ended up being replaced at the last minute with a picture of a golf course and the yellow dress shot was used in the fashion spread....hmmmm was that a good call? you decide....

Other shots in the spread:

Birkenstock Spring Ad

2010-04-13T23:02:00.001-07:00

Barcelona Girl

2010-04-10T09:55:00.001-07:00

Barcelona Chair. Projections. Karalyn. some of the on set elements used to create the video/photo shoot with Chris McEniry.

Barcelona Girl from Chris McEniry on Vimeo.

Tebow Time

2010-04-10T09:43:00.000-07:00

On set with Tim Tebow shooting the cover of College Football 11 for EA Sports. From fake face marks with gaffers tape and fake sweat with oil & water, Fused Fashion was on hand to produce a realistic game day image for the cover of the anticipated game.

New Promo Shots

2009-12-13T21:02:00.000-08:00

Historic Inn of Orlando

2009-12-13T20:39:00.000-08:00

Playground Magazine - Winter Issue

2009-12-13T20:30:00.000-08:00

Eight page editorial contributions for Playground Magazine

True Blood Masquerade Ball

2009-11-15T13:17:00.000-08:00

Just when I thought I was done with vampires...True Blood comes to Orlando. Sunha Fajardo of Art of Beauty was the mastermind behind the concept and executing the vampire queen's look. Fused Fashion was on hand to outfit the vampy boys.

On location at The Hate Factory

2009-11-11T08:49:00.000-08:00

Fused brings the funk

2009-11-08T17:30:00.000-08:00

Outfitting fan favorite Peter Baldwin at the Social opening for Mayer Hawthorne.

Peter Baldwin "Suicide Girl" from James Truitt on Vimeo.

Bold in Black

2009-11-07T21:26:00.000-08:00

Eco-Chic for Playground Magazine

2009-11-07T21:22:00.000-08:00

Fused Fashion page in Playground Magazine

2009-11-07T21:20:00.000-08:00

Happy Halloween!

2009-11-07T21:18:00.001-08:00

"Fashion Kills Table"

2009-10-16T18:19:00.000-07:00

Participating in Key to Fine Dining was a great opportunity to portray a Vamp Fashion table titled "Fashion Kills". It's October...why wouldn't we have vampires on the mind!

VampIre High

2009-10-12T23:04:00.000-07:00

An eerily serious shot of twilight inspired tweens at prom?

Support the Cause

2009-09-19T08:13:00.000-07:00

Fused Fashion is providing a fashion table for Key to Fine Dining...a kickoff event in support of Saks Fifth Avenue Key to the Cure.

Fused Fashion teams up with Neiman Marcus for Fashion's Night Out

2009-08-26T11:58:00.000-07:00

Fused Fashion will be on set for an interactive photo shoot, level 1...

Nomad's Land

2009-08-24T21:50:00.000-07:00

Inspired by the 40th anniversary of Woodstock, Nomad's Land was an editorial meant to capture a couple's freedom of expression in love, music and fashion.

Fused Fashion Muse

2009-08-14T07:46:00.000-07:00

We have known Kelsey since she was 15 and boy has she grown up since then. She is destined for great things... not only is she obviously beautiful but she is also a brainiac...we are rooting for her success in NY.

Ricoh Ads

2009-08-14T07:16:00.000-07:00

I had the pleasure of working with world renowned photographer Akira Sakamoto on an advertising campaign for Ricoh. Most everyone on set flew in from Japan and the opportunity thrust my drive to visit the far east island.

Fused Fashion Promos

2009-08-14T07:10:00.000-07:00

La Femme

2009-08-09T15:17:00.000-07:00

A taste for the dramatic...

Paula Creamer at the Espy's

2009-07-16T07:50:00.001-07:00

Paula Creamer is radiant in Chanel dress, Rene Caovilla shoes, Jimmy Choo clutch and jewelry from Jewelry by Rosalina. She is equally charming in person as she is beautiful on the red carpet.

Orlando Magazine - July 2009

2009-07-14T08:25:00.000-07:00

Fused Fashion supports Planet Togs for unique pieces that break from traditional standards. Orlando Magazine recognizes Lyne Butterworth from Planet Togs as hidden treasure for fashion mavens.

People Shoots

2009-07-01T22:21:00.000-07:00

Monica Seles debuts her memoir - shot on the beach in Sarasota

What an inspiration...losing 150 pounds! How can you not smile when you've lost a whole other person?

Playground 5 Star Birthday Parties

2009-07-01T22:06:00.000-07:00

Being a proud mom of 2, I could never turn down the chance to work with kids on set. I will think it over for more than a minute the next time I'm scheduled to work with 2 yr old triplets at the end of a shoot day. One of the times I wish I had my video camera running to capture the pure chaos that definitely does not translate on film. Many props to the team for rallying the energy together for a whimsical garden party shot.

Playground Magazine

2009-07-01T21:53:00.001-07:00

What could be more fun than a day at the beach? Shooting these multi-cultural cuties for Playground Magazine. Easy, breezy bohemians...

Mid Century Modern Moment

2009-06-17T21:18:00.000-07:00

On location at a mid century modern home in Maitland. I followed the lead of John Deeb who shared his vision with me in capturing fashion moments in a mid century modern setting using vintage pieces.